Offer more than one way to reach a human: inventory the channels a customer can use, record the modes each one carries, and leave the conformity information to a named accessibility owner.
A channel opens, and the modes it carries are recorded beside it on the day it opens.
02
A mode is missing, and the channel is marked single-mode rather than counted as complete.
Reason
03
A help desk is a support service, and Annex I Section III(d) names it in the operative text.
04
A duty reads where available, so the Act asks nothing of a channel a company does not run.
05
A channel speaks through one sense only, and Section III(b) asks for more than one.
Decide
06
A web or app route is tested as perceivable, operable, understandable and robust, or it is not.
07
A certificate is offered for a service, and there is none to hold: Article 13 is self-declared.
Out
08
A footer still points at the EU ODR platform, repealed on 20 July 2025, and it points nowhere.
09
Execute write actions only inside the approval boundaries agreed during implementation.
→Product statement
Inventory, mode coverage and the evidence behind both belong to the agent. Conformity, the Article 13 information and any notification to an authority belong to a named accessibility owner.
Example workflow
One channel, opening to sign-off
AgentHuman
1Channel registeredPhone line, web chat, email alias, relay route, in-app form or a social inbox
2Modes recordedThe senses it reaches, the assistive technologies claimed and the day each was last tested
3Coverage assessedThe modes carried, the gaps read against Section III, the alternatives and confidence
4Controls appliedScope checks, sensory-channel checks, accessible-format checks and confidence threshold
No human action required
Stages 1 to 4 run unaided, and nothing is declared conformant at any of them — the agent is recording, and the accessibility owner lane opens at the confidence gate.
5DecisionBranches at the confidence threshold
High confidence
Goes to the named accessibility owner.
Low confidence
Adds an assistive-technology test first.
Accessibility owner review
The channel is held with the modes it carries, the gaps found and the evidence behind each.
Sign off · Add a mode · Send to specialist review
Signed off — by the named accessibility owner▼
6Channel register updatedOnly where write access and records policy allow it
7Outcome evaluatedMode coverage, evidence currency, owner corrections and what review found
Corrections
Each accessibility-owner correction is counted in the evaluation.
What should not run autonomously
Human approval stays in control
Outside the boundary — human approval required8 items
Declaring a support channel conformant.
Signing the Article 13 conformity information.
Deciding the Act applies to a service.
Notifying a national authority of non-conformity.
Automation boundaryAgent acts unaided
✓Keep an inventory of the channels a customer can use to reach support.
✓Record the modes each channel offers and when each was last tested.
✓Check the accessibility notice is itself accessible.
✓Flag a channel that has quietly become the only route.
Nothing is declared conformant here; a named accessibility owner does that and signs it.
Judging whether an alternative mode is adequate.
Telling a regulator that a channel meets Section III.
Closing a channel a customer still depends on.
Changes to mode rules or scope settings.
Example output
One support channel, annotated
This serves a support team asked how a channel meets Annex I Section III, in an accessible format and with no certificate to point at; below is one channel as the agent leaves it.
Channel record · single channelIllustrative example
Channel
Modes carried
Compatibility claim
Evidence of record
Confidence
Held for
Billing help desk
Voice, with a text relay route and a web form
Screen reader, retested
Relay test log, 3 August 2026
Held undeclared
The accessibility owner, by name
As receivedTaken from the channel register and the test log — nothing on this side is written by the agent.
What the record holdsRelay test logChannel registerRelease notes
Why no declaration hereConformity here is self-declared, and a named person declares it.
ActionSign offAdd a modeSend to specialist review
What the score decidesBelow the configured threshold the channel gets an assistive-technology test first.
Value
Where AI adds value
The same four claims, placed at the point in the workflow where each one applies.
Where the value landsValue 01 – 04
Every channel on the listFrom the register that names it
03Coverage
Record, then hand over
The media-entertainment accessibility-certification agent is broadcast captioning and audio-description conformity; this one is whether a customer can reach a human at all.
01Approved path
A help desk is in scope
Named in the operative annex text rather than a recital, and applying since 28 June 2025 — though a microenterprise providing services is exempt, on headcount and on turnover or balance sheet.
02Human review
What was checked, and not found
Checked across the Directive: no certification body, no registration, no filing and no third-party conformity assessment exists for a service. Article 13 is self-declaration — Annex V information in an accessible format, procedures for continued conformity, notification of the national authority — and CE marking attaches to products, not services. The ODR link duty fell with Regulation 524/2013 on 20 July 2025 with no successor; the ADR Directive obliges a trader to inform, not to use, excludes internal complaint handling, its revision scheduled from 20 September 2028.
04Build an evidence trail
The channel, the modes it offers and the person who signed it off stay together.
Integrations
Typical integrations
Five system groups connect to the same agent. Which of them are in scope is decided in discovery.
Telephony and contact centreGenesys · Five9 · NICE CXone Voice queues and IVR menus in use
Chat and messagingIntercom · Drift · WhatsApp In-app and web chat widgets
Relay and assistive routesText relay · video relay services Sign-language interpretation routes
Agent
Accessible support channel coverage
Reads the register Records the modes Holds for the owner
Ticketing and self-serviceZendesk · Freshdesk · Gorgias Help centres and public contact forms
A channel-level mode-coverage figure can read clean while the voice-only help desks are carrying very nearly all of the gaps. Nestack reports the gap rate by channel, not only in total.
Slice performance — reported separately, not only in aggregateIllustrative example
Slice
Failure rate
Lift
Lift vs. threshold
Status
Voice-only help desks
9.8%
3.7×
Review
Relay and interpretation routes
7.0%
2.6×
Review
In-app chat widgets
4.3%
1.6×
Watch
Published help centres
2.3%
0.9×
Normal
Bar: gap-rate lift vs. help-centre baseline · scale 0–4.0× · tick marks the 2.0× review threshold2 of 4 slices over threshold
Evidence-linked improvement
What one remaining route costs
The loop shuts when the channel that offered one mode only is a regression case. That suite is what the next channel opened is measured against.
Improvement cycle · five stagesSwitchback — the path turns at Improve and returns at Learn
01Detect
Mode gaps rise on one channel type.
02Diagnose
The support line that works beautifully, for anyone who can use a telephone, is worked backwards until one cause is left standing.
03Improve
Every change goes out numbered, with the channels that caused it attached.
04Verify
Nothing ships while a single touched channel case is still red.
05Learn
The case stays on, and the mode rules are rewritten alongside it.
Learn → DetectThe return edge. The next channel opened is read against a suite one case longer.
Typical build scope
Twelve workstreams across six weeks
The build scope read against the delivery timeline. Week structure follows the six-week plan — discovery, channels, mode recording, evaluation, integration, then production validation and handover.
WorkstreamWeek 1Week 2Week 3Week 4Week 5Week 6
01Channel-inventory and automation-boundary discovery.
02Telephony, chat and relay assessment.
03Mode-coverage and assistive-technology claim mapping.
04Channel ingestion and mode capture.
05Mode-coverage logic and evidence binding.
06Confidence scoring and owner routing.
07Accessibility owner review workflow.
08Channel-platform integration.
09Mode and channel cases.
10Guardrails and fallback controls.
11Channel-trail instrumentation.
12Deployment, documentation and Agent Care handover.
12 workstreams · 6 weeks · bar shows the weeks a workstream is active — several run in parallelFinal scope and sequence confirmed in discovery
Engagement tiers
What each tier includes
Rows are the capabilities named in each tier's scope. Higher tiers include everything below them.
Capability✓ in scope · — not at this tierPilotOne channel set, one marketProductionProduction channel platformsAdvancedMultiple regions / brands
Introduced at Pilot
Mode recording to your rules✓✓✓
Accessibility owner sign-off✓✓✓
Channel-inventory baseline✓✓✓
Introduced at Production
Reporting by channel—✓✓
Accessibility review workflow in your systems—✓✓
Approved write-back—✓✓
Channel-platform integration—✓✓
Introduced at Advanced
Multi-jurisdiction scope rules——✓
Multi-stage accessibility approvals——✓
Large channel estates——✓
Multi-channel mode controls——✓
Build priceFrom $5,000From $8,000Custom quote
Final build priceConfirmed after discovery based on integrations, workflow complexity, channel spread, approval controls and deployment requirements.
Separate from buildBuild pricing is separate from recurring Agent Care, which covers managed monitoring, evaluations, incidents and verified improvements after launch.
What we need from you
What you bring, and what we build with it
Each input maps to a piece of build scope and a week in the delivery timeline.
You bringWe build with it
01Your live channels and who answers on each→Channel inventory and mode captureWeek 1
02Representative contacts from each channel→Channel ingestion, mode logic and the coverage baselineWeek 2
03The services you provide and who owns accessibility→Scope mapping, mode binding and the automation boundaryWeek 1
04Access to relevant APIs, feeds or exports→Telephony, chat and relay assessment, then integration setupWeek 2
05Channels you would not want audited→Mode cases and the evaluation roundWeek 4
06What no channel may assume→Confidence scoring, owner routing, guardrails and release controlsWeek 3
07A named accessibility owner who signs off→Owner sign-off workflow, then pilot and production validationWeeks 5–6
Nothing else is requiredDeployment, documentation and Agent Care handover are ours.
Delivery timeline
Four phases across six weeks
No column was widened here to look even, and the pair in week five is a pair that actually runs.
PhaseW1W2W3W4W5W6
DiscoveryW1
BuildW2 – W3
EvaluateW4 – W5
Pilot & LaunchW5 – W6
Week focusW1Channel discovery, scope binding and the automation boundaryW2Channel-platform integration and the coverage baselineW3Mode-recording workflow, evidence logic and sign-off controlsW4Evaluation suite, mode cases and failure-mode testingW5Platform integration, pilot channels and targeted correctionsW6One channel review run under the accessibility owner, then Agent Care handover
Reading the bandA bar runs across the weeks its own work is named in, and the week five overlap is real.
At the end of W6Once the channel record validates, Agent Care assumes the agent.
DurationSix-week plan shown · typical delivery 4–6 weeks depending on scope confirmed in discovery.
Next step · Customer Support AI agent
Build an accessible-channel agent around the channels your customers actually use.
Show us every way a customer can reach your support team. If your service is inside Article 2 and you run a help desk, then Annex I Section III(d) has applied to it since 28 June 2025. There is no certificate to buy, and the ODR link in your footer points nowhere.